News

Enjoy the “SHIROIYA the AFTERNOON TEA” with a delightful autumn menu by Award Winning Pâtissière Miya Emmeiji

Art Destination, Shiroiya Hotel (Maebashi, Gunma) welcomes guests to savor exquisite afternoon tea at the hotelʼs café-lounge ʻthe LOUNGEʼ with contemporary artworks and lush greenery under the stunning 4-story atrium designed by Japanese leading architect Sou Fujimoto.

“Dog-Friendly Room” for Your Art Stay Starts on the 1st of June, 2024

Art Destination, Shiroiya Hotel (Maebashi, Gunma) welcomes guests to enjoy the art stay with their dogs. The designated room is located on the ground floor by the entrance and the walkable streets filled with lush green by the rivers are in the vicinity. Maebashi is only 100km away from Tokyo. The hotel is in the middle of downtown Maebashi where various contemporary architecture by acclaimed architects, art exhibitions, and Showa-period nostalgia are mingled.

Enjoy Fresh Summer Fruit Treats by Award Winning Pâtissière Miya Emmeiji “SHIROIYA the AFTERNOON TEA”

Fresh Mango, Peach, Passion Fruit, and all the seasonal ingredients are transformed into delightful and beautiful sweets by Gault et Millau Best Pâtissière of 2023, Miya Enmeiji who supervises Shiroiyaʼs fruit tart shop ʻthe PATISSERIE.ʼ Shiroiyaʼs chef, Hiro Katayama prepares the savory with freshly baked bread from ʻthe BAKERY.ʼ Seasonal soup and drinks are also served. The afternoon tea is available for lunch and teatime every day.

Notice of Change in Operating Hours and Business of “the LOUNGE”

Shiroiya Hotel Pop-up Shop at Nihombashi Takashimaya Department Store Scandinavian Fair

SHIROIYA the SCENT by Sou Fujimoto

Souvenir of Gunma with mascot character Gunma-chan!